Neil Costello

Atom Bank

Inaugural Marketing Academy scholarship winner identifying 20 fastest rising UK marketing leaders client and agency side across all sectors and nominated as 2015 Financial Services Marketer of the Year. Senior marketing roles across innovation, research, B2B, customer engagement for FTSE 25 brand leading many award winning teams. Living the dream building the Atom Bank brand.

Building a trusted bank from scratch

22:06 | Filmed on 4th October 2018 at DotYork 2018

Atom is the UK’s first bank built exclusively for the mobile era. From 6 people in a room in 2014 to £2bn in assets since launch 2 years ago the bank has achieved phenomenal growth. Voted 8th most innovative Fintech on the planet by KPMG, in Marketing Week’s 100 Disruptive brands and featuring on LinkedIn’s top startups list is recognition for the northern digital disruptor that is just getting started. Neil will be sharing how the bank has achieved phenomenal growth in a sector where trust is low and consumer expectations are being heightened.

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